r.swany
Rising Sun Member
Did you hear the news?! We shut down Stray the Course about a couple months ago and have re-launched as trailworn.co
Long story short we were approached by an entity challenging our trademark applications. And, although we didn’t agree with the characterization they presented, we found ourselves face to face with a costly and potentially long legal dispute that we were not prepared to engage.It wasn't a very fun situation, but we did the math and the quickest and most resourceful path forward was to reset and rebrand our product line.
And you know what! We couldn't be more happy about it! We took a lot of what we learned from Stray and honed in a vibe we're even more proud of. We still hike, bike and 4x4 and we still love remote wilderness spaces. We have a whole new graphic apparel collection and are working on some fresh accessories and carry gear as we move into summer. Most importantly our mission remains in-tact: Protect the backcountry to help keep our trails open accessible and safe.
I'll be at Cruise Moab kicking around and TRAILWORN is sponsoring a couple trails. We won't have a lot of product on-hand but will def have some swag for you if we meet up.
If I don't see you there remember that you always get a discount at our site with the code RISINGSUN
Looking forward to seeing you guys out there!
